CXA News and Information
TP Renews Its Partnership with the Customer Xperience Alliance
February 3, 2026
We’re proud to announce that TP has renewed its partnership with the Customer Xperience Alliance for another year, reaffirming its commitment to advancing the CX profession and supporting our growing community of customer experience leaders….
NEWS
Car Sharing in 2026: Trends Shaping the Future by Rachel Percival and Sam Dewhurst at Hiyacar
January 28, 2026
As we move deeper into 2026, the car-sharing landscape continues to evolve rapidly, driven by shifting consumer preferences, corporate demand, and persistent operational challenges. Several key trends are reshaping the industry this year. 1. Rise of Asset-Lite Models Traditional car-sharing operators are increasingly moving toward asset-lite models, reducing ownership of vehicles and partnering with third-party […]
NEWS
CX Predictions for 2026: the hype is over, this year it’s going to be about results
January 22, 2026
If 2024 and 2025 were about discovering generative AI, 2026 is about proving it works. Across analyst reports, vendor outlooks, and LinkedIn posts, the consensus is clear: AI is no longer a differentiator, execution is Customer tolerance for friction is collapsing “Agentic AI” is shifting from concept to core operating model Here’s a round-up […]
NEWS
Rachel Percival Appointed Chief Customer Officer at Hiyacar
January 21, 2026
Rachel Percival has joined Hiyacar as Chief Customer Officer, strengthening the leadership team as the business enters a significant growth phase. A highly respected CX leader, Rachel has a wealth of experience in delivering multichannel and omnichannel customer strategies. She is also an Advisory Board member of the CX Alliance. UK-owned and based, Hiyacar is […]
CXA Events
CXA Event
CX Alliance Workshop Preparing for 2027 Challenges
October 14, 2026
Date: October 15th 2026 Location: Hallam Conference Center Audience: An exclusive group of 40 senior CX professionals Join a select…
CXA Event
BPO Peer Group – 25th June 2026
June 25, 2026
The CXA BPO Peer Group is by invitation only. It is a quarterly event of a collection of BPO organisations that focus on the business practice of outsourcing and raising…
CXA Event
Workshop: Building Best In Class Customer Experience
March 4, 2026
This workshop is for CX professionals looking to expand their knowledge of CX strategies to prove ROI internally across your organisation. It also provides a unique opportunity to discuss challenges…
CXA Event
BPO Peer Group – 26th February 2026
February 26, 2026
The CXA BPO Peer Group is by invitation only. It is a quarterly event of a collection of BPO organisations that focus on the business practice of outsourcing and raising…
CXA Partner Event
CXA Annual Conference 2026
June 11, 2026
Venue Hallam Conference Centre, 44 Hallam St, London W1W 6JJ Delivering Great CX: Reality, Innovation & the Road Ahead Customer expectations are evolving. Are you? Join us at the CXA…
Meet the team

As Partnership Director, Isobel is the driving force behind building and nurturing strategic relationships for the CX Alliance. She excels at identifying synergistic opportunities, fostering collaboration, and connecting partners with the resources and networks they need to thrive, ultimately expanding the reach and impact of the CX Alliance.
Partner Director – [email protected]

As Editorial and Communications Director, Tina masterfully shapes the voice and narrative of the CX Alliance, crafting compelling content and communications that highlight industry insights, amplify member voices, and connect the CX community through news, interviews and content.
Editorial and Communications Director – [email protected]

As Marketing Director at CXA , Catrin Crosby is the marketing expert at CXA that facilitates connections between all members of the alliance to help all sectors create positive strides in CX.
Marketing Director – [email protected]

Karen is fueled by a passion for recognising and celebrating the exceptional individuals in customer experience who are making a real difference with their innovative and customer-centric approaches.
Managing Director – [email protected]
About Us
At Customer Xperience Alliance (CXA), we’re a vibrant community of voices shaping the future of customer experience. Our goal is to connect a dynamic network of CX professionals across various industries, including our BPO and Technology Partners. With a free membership for brands, we offer the perfect space to share ideas, innovate, and advance the world of CX together with our partners.
Our mission is to elevate CX by building a stronger community and empowering brands. We do this by connecting CX communities, fostering collaboration, and encouraging knowledge sharing – all to support growth and success across the industry.




