CXA News and Information
NEWS
The DDC Group™ is Transforming, Unifying All DDC Companies under a Single, Global BPM Brand
March 18, 2025
The DDC Group, a premier tech-led business process management (BPM) company, today announced the transformation in which all “DDC” business units operating globally will be unified as one brand: The…
NEWS
CXA announces its latest partner with CX market leader, Medallia
March 11, 2025
The Customer Xperience Alliance (CXA) is delighted to give a very warm welcome to its latest partner, Medallia, a market leader in CX. Nick Martin, SVP, International (EMEA & APAC)…
NEWS
Why B2B Sales Still Needs a Human Face
February 26, 2025
We are all instinctively aware of how Business-to-consumer (B2C) sales works. Brands build a profile and connection to consumers with advertising and we usually buy the products from a retailer….
CXA Events
CXA Event
Igniting Efficiency and Customer Love with Xceed and CXA
November 23, 2024
Igniting Efficiency and Customer Love! What an incredible evening of insightful discussions and networking! On…
CXA Event
Beyond Metrics: Unlocking the True Business Impact of Customer Experience – 23rd April
April 23, 2025
“Beyond Metrics: Unlocking the True Business Impact of Customer Experience” Event Date: Wednesday, 23rd April 2025 (Dinner 6 pm to 8.30 pm) Location: The event will be held at The…
CXA Event
AI in the Contact Centre: Friend or Foe? 30th April
April 30, 2025
On 30th April, CXA will host an insightful roundtable discussion titled “AI in the Contact Centre: Friend or Foe?” This event will bring together industry leaders, customer experience professionals, and…
CXA Partner Event
CXA Annual Conference 2025
June 10, 2025
Venue Congress Centre, 28 Great Russell St, London, WC1B 3LS Delivering Great CX Stay ahead of emerging trends, learn how to leverage AI-driven insights, and explore crafting seamless customer-first experiences…
Meet the team

As Partnership Director, Isobel is the driving force behind building and nurturing strategic relationships for the CX Alliance. She excels at identifying synergistic opportunities, fostering collaboration, and connecting partners with the resources and networks they need to thrive, ultimately expanding the reach and impact of the CX Alliance.
Partner Director – [email protected]

As Editorial and Communications Director, Tina masterfully shapes the voice and narrative of the CX Alliance, crafting compelling content and communications that highlight industry insights, amplify member voices, and connect the CX community through news, interviews and content.
Editorial and Communications Director – [email protected]

As Marketing Director at CXA , Catrin Crosby is the marketing expert at CXA that facilitates connections between all members of the alliance to help all sectors create positive strides in CX.
Marketing Director – [email protected]

Karen is fueled by a passion for recognising and celebrating the exceptional individuals in customer experience who are making a real difference with their innovative and customer-centric approaches.
Managing Director – [email protected]
About Us
At Customer Xperience Alliance (CXA), we’re a vibrant community of voices shaping the future of customer experience. Our goal is to connect a dynamic network of CX professionals across various industries, including our BPO and Technology Partners. With a free membership for brands, we offer the perfect space to share ideas, innovate, and advance the world of CX together with our partners.
Our mission is to elevate CX by building a stronger community and empowering brands. We do this by connecting CX communities, fostering collaboration, and encouraging knowledge sharing – all to support growth and success across the industry.